Dynamic Pricing
Software for Retailers
Learn how advanced market analytics and ML-powered dynamic pricing give you a competitive edge.
How can you benefit from dynamic pricing software?
Online and omnichannel retailers harness our dynamic pricing tool to automatically set prices in response to market trends, changes in cost, demand, and other variables.
Competera’s dynamic pricing solution helps businesses implement goal-driven and elasticity-based pricing strategies for an entire portfolio at any level, from specific categories or product lines to national markets and world regions.
Challenges Pricing Management Overcome
Why Competera’s dynamic pricing solution?
Our dynamic pricing software helps retailers gain the upper hand in the market by leveraging 20+ pricing and non-pricing factors, such as weather, procurement cost, location, and market trends.
When dynamic pricing software is used in retail?
Dynamic pricing software is a solution to manage products with fluctuating demand. However, the approach’s application is not limited to one or two types of SKU.
Dynamic pricing software in e-commerce can be used to set prices for various product types, like:
- New entries
- Best Price Guarantee (BPG) products
- Cash and revenue generators
- Exclusive range of products
When to use dynamic pricing tools?
First image description: As a company reaches a particular level of business maturity, using old pricing methods or outdated software for pricing becomes irrelevant and risky.
- Limited amount of factors
- Manual PricingPricing over gut feeling
- Complicated management
- Can’t predict KPIgLeaving money on the table
As a company reaches a particular level of business maturity, using old pricing methods or outdated software for pricing becomes irrelevant and risky.
- ScalableMetrics forecasts
- Easy to manageWhat-if’ models
- TailoredAll factors considered
Automated, coherent, and transparent pricing is a must for retailers willing to increase market share, provide customers with personalized service, and align operational activities with strategic goals.
What are the benefits of dynamic pricing?
Pricing policy powered by dynamic software brings plenty of benefits for the business.
A real-time pricing platform is one of the most sustainable means of boosting long-term revenue and profit uplift.
Pricing relies on accurate forecasts securing strategic goals achievement in ecommerce
The software helps retailers gain insights into consumer behavior to create the best shopping experience
FAQs
people have regarding the use of Competera.
